NFT Metaverse Fashion Show Designed for
Vivienne Westwood X Roblox
Dec 2022
Software: Gravity Sketch, Blender, Adobe Creative Suite
​
 |  |  |
|---|---|---|
 |  |  |
Brand Choosing
Sustainability: The Approach of Vivienne Westwood
“BUY LESS, CHOOSE WELL, MAKE IT LAST”
A popular social platform with identifiable visual style to gamify the experience.
Vivienne Westwood is an British fashion designer, largely responsible for bringing modern punk and new wave fashions into the mainstream. Her brand put a lot of endeavor in environmental problem.
Roblox is an online game platform and game creation system that allows users to program games and play games created by other users.
Design Opportunity
Design an innovative fashion show in the metaverse to address the ecological problem and express the idea of sustainability, thus elevating the brand notion and design.
Design interactions between consumers and NFT fashion products to enhance the connection between the brand and consumer.
Imagining A Post-Human Fashion Show…
Story Background
Participants’ Avatar
Scene
Interactions
Meaning of the Show
Accepting an invitation to a fashion show back on the Earth
Roblox Outlook with Vivienne Westwood design features skin
Waste Punk Scene, Vivienne Westwood Spaceship, An Abandoned Mall, Mutated Plants
Participants will explore the scene, and fulfill tasks to claim NFT rewards from NPCs
Present how overconsumption of fashion destroy environment, call for awareness of participants to reduce non-recyclable waste
Scene Ideas From DALL-E AI Image Generation Platform
Prompt: Mutant plants in end of the world
Prompt: desert scene, sand hill, canyon, end of the world, post apocalyptic, non human, Saturn, mist, unreal engine, high resolution, 8K
Spaceship Outlook & Inside
Environment Friendly Promotion
Assets Modeled in Blender
Contaminated Plants
Vivienne Westwood NPC
Waste Punk Scene
UI Designed in Adobe Illustrator
Final Outcome
Close Look of Entire Scene-1
Top View of Entire Scene
Close Look of Entire Scene-2
Top View of Show
.png)
The Roblox NPC will ask the participants some questions on environment protection
If players answer correctly, they have chance to get free NFT reward
A Vivienne Westwood fashion designed for Roblox character will be rewarded if player collect special wastes in the scene
The runway will show the designed fashion specific to the theme. This is designed as a futuristic portal of space travel that models will show up from the center of the Saturn. Participants can watch the show from any perspective around the stage
.png)